The promise of playlist placements? Don’t risk it

As your dedicated partner in the music industry, we feel it’s crucial to alert you to some of the misleading promotions you may encounter, offered by illegitimate music promotion entities.

There are third-party services out there making promises of guaranteed playlist spots or a certain volume of streams in return for payment. It’s important to understand that these entities may engage in practices that are not only unethical but also unauthorised, potentially putting your hard work at risk. 

Our partners in the streaming sector are committed to maintaining the integrity of stream counts, ensuring they accurately represent real listener engagement. Should it be discovered that your music’s play counts have been artificially inflated through any means considered deceptive or fraudulent (such as the use of digital bots, click farms, or paid playlist placements), there’s a real risk that streaming services might permanently remove your music from their platforms and withhold royalties.

If you’re considering engaging a music promotion service, make sure that you thoroughly vet them beforehand. It’s vital to ensure that their methods are legitimate and that they have your best interests and the integrity of your music at heart.