Why you need Apple Music’s new Pitching Tool
Apple Music’s new pitching tool is a powerful feature designed to help artists and their teams submit their music for editorial playlist consideration. Playlists on Apple Music can significantly amplify an artist’s reach and influence, making this tool a valuable asset for anyone looking to grow their presence on the platform. Recently, the Pitch tool received a major update, enhancing its functionality.
What is it?
Apple Music playlists are among the most influential in the world, with over 78 million subscribers globally. Getting added to Apple Music’s editorial playlists can provide artists with huge exposure. These playlists adds can also influence other major DSPs such as Spotify & YouTube Music. While Apple Music includes algorithmic selections like Radio and third-party playlists, its first-party playlists are particularly well-known.
How To Get On It?
To access the pitching tool, follow this link. You will need to fill out a brief questionnaire, and the Apple Music curation team will determine your eligibility for the tool. An Apple ID is also required; if you don’t have one, get one here.
If accepted, Apple Music will email you an invite to the new pitching portal.